For many years the 'Rodolfo Valentino Foundation' has promoted the memory of the first silent movie star, after whom the event is named.
By instituting the 'Rodolfo Valentino - Italian Excellence' award, the Foundation wished to recognise the extraordinary abilities of actors and personalities of undisputed fame in the world of entertainment, as well as national and international entrepreneurs.
By instituting the 'Rodolfo Valentino - Italian Excellence' award, the Foundation wished to recognise the extraordinary abilities of actors and personalities of undisputed fame in the world of entertainment, as well as national and international entrepreneurs.
The inspiration for the logo design comes from the sophisticated Art Deco, the very style in vogue in the Hollywood of Rodolfo Valentino. The design has been reinterpreted in a contemporary key, but still alive in the font and lines that stylise the Festival award.
